Campaign
Every year 500 billion to 1 trillion plastic bags are used, yet only fractions are recycled. Paper nor Plastic informs shoppers of the dire situation and suggests a solution to the problem by proposing they discontinue their use of both paper and plastic bags. It also promotes the use of any and all forms of reusable bags as an alternative to paper and plastic. By catering this campaign to teens and college students who are just beginning to grocery shop on their own, education on the issue will increase, ensuring a greener future for our country.